Seminar SELF-PROMOTION STRATEGIES FOR PERFORMING ARTS: BE_YOU.

With Mara Serina (IT)

An effective workshop on self-promotion and networking for artists, company managers, project and cultural managers, and producers. How do you speak and write about yourself and your projects?

Mara Serina (IT) gives practical indications based on her long experience in communication strategies for performing arts. 3 days, 2 hours per day: short, quick, effective!

Program

Lesson 1: Here I am. You make a difference, then comes your project.
How to introduce yourself and your company effectively? How do you be confident in speaking about your activity? The first step in self-promotion is to be conscious of your skills, dreams, and ideas. You make a difference and then comes your project.

Lesson 2: A good dossier can save your life. Be easy, be you, write clearly, touch the point.
How to write an effective dossier? How to present your show best to catch the audience's attention?

Lesson 3: Practical lab. Your best allies? Your ability to listen and to look.
Let's work on your dossier (if someone has a draft of their dossier or a presentation of their show, we can work on it). Let's look at your website and Social media and focus on your brand identity.

Praktické informace

The workshop will take place over 3 days:
Fri 15 Mar, 17:30–⁠19:30
Sat 16 Mar, 11:00–13:00
⁠Sun ⁠17 Mar, 11:00–13:00
(a total of 6 hours)

On the ZOOM platform

Lessons will be led in English

Basic price: 100 EUR/2 500 Kč
Early bird: 80 EUR/2 000 Kč (registration and payment before 5 Mar 2024)
For students: 60 EUR/1 500 Kč (with a valid student card)

THE CAPACITY OF THE WORKSHOP IS LIMITED!

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